From an applied perspective, SoftO2's' approach to finding and attracting applicants is guided by our research and thorough understanding of their generic needs.
SoftO2's' up-to-date knowledge of the employment market and years of experience in applicant search allows us to search effectively and/or use a number of media to successfully communicate job vacancies to the market.
Typically, it is only ever possible to determine the particular needs that motivate people to pursue a specific job at the interview stage of recruitment. SoftO2, however, is able to anticipate generic motivation needs and use that knowledge to attract a pool of applicants most suited to a position.
Our understanding of the hierarchy of generic Job Seekers needs allows us to communicate the information about a position, obtained through Job Success Modelling, in a way that is most attractive and appropriate to the applicant.
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